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Unleashing the Power of Leadership through Accounting

Benefits of Outsourced Accounting in San Francisco

Leadership in and through the field of accounting marks the difference between companies that are solid and stable versus companies that are unreliable and questionable. Companies whose fiscal foundation is questionable may well jeopardize a start-up’s IPO or acquisition prospects while those companies whose fiscal integrity is solid will command a high price in the market.

When the two words leadership and accounting are put together, one might think that’s a dichotomy, but consider it. Who handles the day-to-day functions of revenue and cash management? The Controller (or outsourced Controller). Who leads the way in raising funds, handling equity transactions, safeguarding company assets and dictating internal policies? The CFO (or fractional CFO).

These functional aspects of accounting and finance personnel are critically important to the health and welfare of the organization and the face of the company to prospective investors. However, there is a lot more that a true accounting leader can provide. And if you don’t have the in-house talent and resources to accomplish this, you need to turn to the best outsourced accounting services for startups in San Francisco — provided by Ravix Group.

The Price of Skimping on Accounting Staff

In the words of Peter Drucker, “Management is doing things right; leadership is doing the right things”. A common error made by many start-ups is to skimp on the newly budding company’s accounting workforce, which is usually one or two people. Poor fiscal management in the early stages can have the following potential results:

• The company struggles and eventually goes out of business by making poor financial decisions.
• The company cannot gain traction from a void in securing adequate venture capital.
• The company succeeds and then enters crisis mode, spending multiple times the amount of money backfilling what they had failed to do correctly the first time.

Conversely, a leader does the right things. An accounting leader helps guide the CEO and/or the Board to make fiscally sound strategic decisions. These decisions, once made, are like a pebble thrown in a clear pond. They will reverberate for months and years to come. It is, therefore, judicious to have a solid accountant on board at the outset of the company’s operations. Strategic decisions cannot be made without financial knowledge.

The Value of Service in Leadership

While the first aspect of leading through accounting is with wisdom and insight, usually peppered with many years of experience, the second is of service. Dwight Eisenhower stated, “You do not lead by hitting people over the head — that’s assault, not leadership.”

In his landmark book Good to Great, Jim Collins discovered the most surprising principle that marked astoundingly successful companies: The leaders of the companies were actually servants. Collins defines this leader as a Level 5 Executive — one who “builds enduring greatness through a paradoxical blend of personal humility and professional will.”

Collins uses these words to describe ideal leaders:

• Modest
• Willful
• Humble
• Gracious
• Mild-mannered
• Understanding
• Fearless

Successful leaders treat others well with humility and grace and serve the ‘lowest’ person in the company. That is a rare element that virtually does not exist in most businesses today. It is this type of leadership through accounting that will build the next generation of successful companies in Silicon Valley and beyond, and Ravix Group would like to help your company get there quickly.

Best Outsourced Accounting Services

Ravix Group provides fractional accounting and bookkeeping services to help your start-up or established company attain leadership through accounting. From outsourced controllers to fractional CFO consulting, we have the expertise and resources to steer your business in the right direction.

Our outsourced accounting and bookkeeping services can meet the needs of your new or growing start-up. Contact us online or call us at 408 216 0656 to book an appointment today.