Cash is (Still) King

December 5, 2023by Dan Saccani

In April 2009, amidst the echoes of an explosive financial crisis that left shrapnel over every industry, I found myself giving a presentation alongside Silicon Valley Bank and Lightspeed Ventures, delving into the stark reality of the times: the exorbitant cost of capital. Fast forward to today, and we’re seeing a headline that Spotify reduced...

Fractional CFO

How a Startup Calculates Total Addressable Market for 2024 Planning

November 28, 2023by Dan Saccani

It’s that time of year again, planning for the upcoming year, making assumptions and reporting to the higher-ups. Calculating the size of your market isn’t a one-time exercise for your pitch deck, its an annual planning metric that can change the way you view your Ideal Customer Profile, and help focus your marketing and sales...